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Bot Clicks

Bot clicks in email marketing refer to automated clicks on links within emails, typically generated by security systems or bots. These automated clicks are often triggered by security software scanning emails for potential threats like phishing attempts or malicious links. While intended to enhance security, bot clicks can skew email engagement metrics, making it difficult […]

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Do You Know Your Icons?

We’re certain that a lot of us have been helping friends and relatives on how to use smart phones and other digital devices during these times when we have not been able to meet each other in person. So, we created a handy infographic that may be useful to mums, grandads and anyone else who […]

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