event marketing

If you’ve got a big event coming up, one of your main priorities is going to be filling your guest list. It takes a lot of effort to put an event together, so you’ll want to make sure it’s a sell-out success. Thankfully, email can help make this process quicker than you think. In this […]

With things finally beginning to warm up again, many businesses are preparing their summer events. Inboxes everywhere are already starting to fill up with invites to seminars, training days, sales events, and if you’re lucky, cocktail parties. We recently covered how to create a smart invite that lets subscribers RSVP from directly inside an email […]