While Excel spreadsheets are incredibly useful for many tasks, they come second as an option for effectively managing your customer data. The winning alternative? A CRM system. A CRM (Customer Relationship Management) system is a technology that is used to manage current and potential customer data. They are used to support sales management and can […]
If you have a Salesforce account and would like to automate the data flows to and from this account with your CMAdvantage, email marketing account, we have just the integration for you. How It Works The standard Campaignmaster Salesforce Integration allows you to easily and efficiently go from creating subscriber lists and testing campaigns to launching them […]
Overview Customer Relationship Management (CRM) is a strategy employed by businesses for managing relationships and engagement with current customers and prospects. Subscriber data is at the centre of your marketing activities which makes CRM the best solution to store this data including names, email addresses and preferences. Microsoft Dynamics CRM is a customer relationship management […]